The Poké Maniacs
Brand Building & Content Marketing
The Poké Maniacs
Growing the Poké Maniacs brand
In 2018, ‘The Poké Maniacs,’ a new Hawaiian restaurant, opened in Amsterdam Noord. After a first franchise in Amsterdam West quickly closed due to low awareness and customer complaints, the brand needed to rebuild its reputation and turned to A-Town Agency. Only 1,5 years later, their online presence was restored and their third franchise store had succesfully opened. We helped The Poké Maniacs with internal communication materials, packaging design, social media content and campaigns, email marketing, and event marketing.
About this project
Tools & Skills
- Design Software:
Adobe Creative Suite, Figma - Marketing Tools:
Mailchimp, Later, Google For Business, Meta - Photography:
Canon DSLR, Lightroom - Content Creation:
Photoshop, Sketch, Canva
Impact
- Brand Recognition: Increased online visibility and customer engagement.
- Audience Growth: Significant rise in online orders and social media followers.
- Customer Retention: Improved customer satisfaction and repeat visits.
- Sales Boost: Enhanced revenue through targeted promotions and email marketing.
30
%
Organic growth
in online reach
Within the first 3 months
50
%
Increase
in online orders
Within the first 6 months
3
New franchises
opened
Within the 18 months
Steps
